


Fresh Milk Market in Pakistan : Estimated at 2.6 Trillion Rs Annually !
Some times in our drawing room conversations , we belittle ourselves and our country and forget how big Pakistan and Pakistani market is.
A simple thing as fresh milk consumption in Pakistan is 2.6 trillion Rs market !
Nearly 95% households say they consumed milk in one or other form.
Close to 10% of food expense is on milk
Households spend close to 2000 to 4000 PKR per month on fresh milk consumption
If you are interested in more such numbers see Gallup Pakistan Digital Analytics dashboard that looks household expenses and consumption market for over 285 products and services here
Uses Pakistan Bureau of Statistics HIES Survey Rabia Awan